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jobs to be done: a roadmap for customer-centered innovation
(inbunden)
Perfect for business, marketing and product students and professionals
Språk: Engelska
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This book explores how Jobs to Be Done approaches the fundamental task of business. The Jobs to Be Done methodology is a powerful framework for understanding customer needs and creating products and services that truly meet those needs. It's a must-read for anyone involved in innovation, product development, or marketing. ISBN: 978-0-8144-3857-9
(inbunden)
Perfect for business, marketing and product students and professionals
Språk: Engelska
----
This book explores how Jobs to Be Done approaches the fundamental task of business. The Jobs to Be Done methodology is a powerful framework for understanding customer needs and creating products and services that truly meet those needs. It's a must-read for anyone involved in innovation, product development, or marketing. ISBN: 978-0-8144-3857-9
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